Auto-alert for negative reviews: keep your rating from dropping
How to catch negative reviews within 48 hours and avoid losing sales on the mark
How to Quickly Catch Negative Reviews and Avoid Losing Sales with Soffi.io
(a step-by-step guide without a single line of code)
- 1.
Why This Matters
Marketplace algorithms instantly react to rating drops. Even a couple of “threes” over the weekend will push your product down in search results.
Manual monitoring can’t keep up. The seller opens dozens of product pages, checks reviews, and gathers statistics. By the time the data is collected, the product’s ranking has already dropped.
Unaddressed negativity multiplies. Buyers see no response and add more complaints.
- 1.
What You’ll Need
| Component | Where to Get It | Example Contents |
|---|---|---|
| Google Sheets Reviews | Export reviews from your marketplace account or a parser tool | SKU, Date, Rating, Text |
| Soffi.io Account | Registration takes 2 minutes | — |
Important: Soffi.io reads data directly from the spreadsheet. No installation required—just give “Viewer” access to the service address, as shown in the screenshot in Source #1.
- 1.
Step-by-Step
| Stage | Action in the Interface | What Happens |
|---|
- 1.
Create a Task | Click “New Task” and name it “Reviews: Alert” | Task appears in the list, as seen in the left-side panel
- 2.
Connect Data Source | Enter the Google Sheet URL and make sure the “Access Granted” status lights up green | Soffi.io starts “listening” to the sheet
- 3.
Write the Prompt | In the “Prompt” field, add a plain-language instruction: “Select reviews from the last 48 hours with 1-3 star ratings. Calculate the share of negative reviews for each SKU and compare to last week. If the increase is ≥ 5 points, draft a response to the buyer.” | The AI engine understands your logic—no formulas or code
- 4.
Set the Schedule | Select “Periodic → Daily” and choose a time when your team is online (e.g., 09:00) | The report arrives at the start of the workday, not at night
- 5.
Specify Recipients | Add your quality manager’s email and the support team’s Telegram chat | One report keeps everyone aware of where issues are rising
- 6.
What the Result Looks Like
Summary Card: number of negative reviews per SKU and week-over-week dynamics.
Prioritization Table: products with a ≥ 5 percentage point increase in negative reviews are highlighted.
Draft Responses: ready-to-send texts with apologies and proposed solutions—just hit send.
- 1.
Business Impact in the First Month
| Metric | Before Soffi | After Soffi | Change |
|---|---|---|---|
| Average Product Rating | 4.63 | 4.78 | +0.15 |
| Lost Positions in Search | 8 | 1 | –87% |
| Time Spent on Reviews | ~50 min/day | ~7 min/day | –86% |
- 1.
Practical Tips
Don’t accumulate data. The shorter the window (24–48 hrs), the more likely you’ll put out a “fire” before sales drop.
Connect a Telegram bot. Push notifications with KPI images get seen even on-the-go.
Separate roles. Send the report to the quality manager, and route drafts directly to those responding to customers.
Regularly adjust your thresholds. If the share of negative reviews stays low, reduce your trigger to 3 p.p.
- 1.
Ready to Try?
Open the free “Reviews: Alert” task template in the Soffi.io library, connect your spreadsheet, and get your first report as early as tomorrow morning.
Soffi.io — no-code automation: you set the task in human language, we deliver results where they’re needed. Try it and discover how easy it is to keep your ratings under control.